As you’re likely aware, networking remains one of the most effective ways to secure a new opportunity. Whether you’re actively job searching or simply looking to grow your professional presence, attending business networking events is a powerful way to get noticed and stay connected.
But let’s be honest…showing up is just the first step. Many professionals know the value of networking, but few feel truly prepared to dive into meaningful conversations that lead to career opportunities. That’s why the questions you ask matter.
When you ask the right questions, you can turn small talk into strategic dialogue and surface genuine career insights, referrals, and even job leads.
Whether you’re attending a larger conference or preparing for smaller, industry-specific meetups, these six questions will help you make real career connections that go beyond the collection of LinkedIn contacts.
1. What brought you to this event?
Simple, yet effective and a question that works as an easy opener or as a reset when a conversation is losing steam. Whether someone is attending to hire, job hunt, learn, or connect, their answer gives you valuable context to tailor your response.
If they mention they’re hiring or expanding their team, it could be your moment to share your background or ask follow-up questions about roles. If they’re at an event to learn, you can recommend a speaker or breakout session. The real key with this question is to listen actively and build the conversation around their motivation.
2. What projects are you currently excited about?
This open-ended and engaging question gives someone a chance to talk about what’s energizing them professionally, and often reveals more than just their job title. You’ll get insights into their industry, their company’s direction, and what motivates them.
Most importantly, it also sets a positive tone and keeps the conversation future-focused, rather than rehashing job histories or dry introductions. The more enthusiasm someone shows in their response, the easier it is to find common ground and spark collaboration.
Further to that, it can prompt several further follow-up questions such as “How did you get involved with that project?” or “What’s been the biggest challenge so far?”
3. How did you get into your line of work?
This question blends career storytelling with relationship building and invites people to share their professional journey. It often uncovers unexpected paths, transferable skills, and shared experiences.
It’s especially effective and necessary to ask if you’re exploring a career pivot or looking to enter a new field, as listening to someone’s origin story not only creates a personal connection but can provide a valuable roadmap for your own next steps.
4. What trends are you seeing in your industry right now?
Staying informed about industry trends is undoubtedly valuable, but gaining insights directly from people working in the field is even better! This particular question positions you as someone who’s forward-thinking and genuinely interested in the bigger picture.
You may uncover trends that haven’t yet hit the ‘mainstream’ or discover opportunities to offer a helpful article, podcast episode, or event that aligns with the discussion, establishing yourself as a knowledgeable and resourceful contact.
5. What’s something you wish more people understood about your role or industry?
This one earns major points for originality. It goes beyond surface-level chatter and encourages people to reflect on common misconceptions, overlooked challenges, or even proud moments.
It’s also a great way to deepen the conversation while showing respect for the person’s work. When someone feels seen and understood, they’re more likely to remember the interaction and want to continue the relationship beyond the event, which should ultimately be your primary goal with networking!
6. Is there anyone here you think I should meet?
This is a networking power move, but only when used respectfully and at the right time. Once you’ve had a meaningful conversation, this question can invite additional introductions in an organic way. It signals that you’re open to growing your network and trusting of their judgment.
Even if they don’t have someone in mind, you’ve planted the seed, and they may circle back later or connect with you after the event with a recommendation.
Final Thoughts
Effective networking isn’t about having the most polished elevator pitch. It’s about creating conversations that lead to lasting impressions and mutual value. By asking thoughtful questions and showing genuine interest in others, you’ll stand out in any room and increase your chances of uncovering meaningful career opportunities.
Remember, how you show up at an event is just as important as where you show up. So next time you find yourself holding a name tag and a drink, skip the small talk and try one of these questions instead.
For additional job market insights and to build your network of expert recruitment professionals, we encourage you to contact us today.
